When

May 16, 2025

Where

Digital /Teams

Time

09:00-10:00 CET

Webinar: Cross-Border Healthcare Opportunities in the Greater Bay Area in the Aging Era

With over 80 million residents and a rapidly aging population, the Greater Bay Area (GBA) presents a growing demand for innovative healthcare solutions. This session will explore how Hong Kong’s strategic position and the GBA’s dynamic market create unique openings for Swedish healthcare innovators to address critical challenges and expand their footprint in Asia. Join the webinar to get insights from Business Sweden in Hong Kong!

The region’s strained healthcare systems and rising costs in the aging era present a prime opportunity for Swedish companies specializing in medical technology, smart healthcare, and eHealth solutions to make a meaningful impact. You will insights into healthcare market trends, including the rise of cross-border medical services, policy advantages for entering the GBA through Hong Kong, and government initiatives shaping the sector. and market challenges and pinpoint for growth opportunities for Swedish healthcare companies.

This webinar will also highlight the upcoming GBA Connect Delegation 2025: Cross-border Healthcare in Aging Era, a unique opportunity to visit Hong Kong and Shenzhen, connect with key stakeholders, and explore the region’s healthcare ecosystem firsthand. As an added benefit, all attendees will receive a free one-on-one consultation session with Business Sweden to discuss their market-entry strategy for the GBA.

Join us to explore one of Asia’s most promising healthcare markets and position your company for success.

Agenda:

  • 09:00   Welcome and introduction
    Anna Riby, Regional Director, Swecare
  • 09:05   Trends in the GBA’s economic and healthcare landscape
    Johan Thuree, Market Manager, Business Sweden Hong Kong
  • 09:15   Market opportunities in crossborder healthcare for aging populations
    Stacey Sit, Senior Consultant, Business Sweden
  • 09:50   Q&A
  • 10:00   End of seminar

We look forward to seeing you at the webinar,
Swecare and Business Sweden

Information & registration

Date: Friday May 16, 2025
Time: 09:00-10:00 CET
Format/Venue: webinar/Teams
Language: English
Cost: Free for Swecare members, 295 sek excl of VAT for non-members
Registration deadline: May 14, 12:00 CET, 2025
For more information, email anna.riby[@]swecare.se